Ecosystem Map
Description of all key figures and properties of the acting environmental factors.
Empathy Map
Visualisation of all user actions in a compact overview display.
Evaluation Matrix
Cluster analysis to identify success criteria for the evaluation of service design projects.
Journey Map
Description of user interaction throughout the service lifecycle.
Personas
Based on groupings of behaviours and needs, different types of users can be defined. To learn more about the typical user and possible solutions, a "real person" is created.